
Beyond Cash: The Behavioral Science Behind Homeowners’ Water Conservation Choices
Why do many homeowners skip water conservation? Small-scale, low-commitment upgrades drive broader participation.
Executive Editor: Steve Whitesell
Expert Review: Dr Marco Palma
Even homeowners motivated by conservation are less likely…

Irrigation Waste Report: 30-60% of Water Wasted from Poor Maintenance
Editorial Director: Steve Whitesell
Expert Author: Dr. Kelly Kopp
You don’t need new tech or turf removal to save water—just fix what’s already there.
Studies show that 30–60% of irrigation water is wasted due to leaks, misaligned…









