The Complexity Problem and Why Water Rebates Fail
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The Complexity Problem and the Education Gap: Water Waste Roundup

Water conservation programs invest heavily in rebates and technology. But when homeowners don't understand their irrigation systems—and when the professionals installing them don't either—those investments fail. Homeowners struggle with…
Shifting Interest in Smart Irrigation and Xeriscape
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Americans’ Shifting Interests in Smart Irrigation and Xeriscape

Water-wise landscaping concepts have undergone remarkable growth over the past two decades, reflecting shifting public priorities around sustainability, technology, and climate adaptation.  By analyzing Google Trends data and state-by-state…
Water Wasted from Poor Maintenance
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Irrigation Waste Report: 30-60% of Water Wasted from Poor Maintenance

Executive Editor: Steve Whitesell Expert Author: Dr. Kelly Kopp You don’t need new tech or turf removal to save water—just fix what’s already there. Studies show that 30–60% of irrigation water is wasted due to leaks, misaligned heads,…